Digital Transformation of News Upgraded Again! PanSci Partners with YouTube to Launch the MARMOT System
| 2025/06/11 |

Taipei, December 20, 2024 — PanSci Knowledge Co., Ltd. today announced the launch of the MARMOT system, a multi-channel analytics, revenue optimization, and audience targeting platform designed specifically for explanatory journalism organizations and independent media workers. The system aims to drive the digital transformation of video journalism, helping media organizations and individuals enhance their competitiveness in the digital age while offering audiences richer learning resources.
About the MARMOT System: Built for the Era of Digital Transformation
With a focus on multi-channel management and revenue maximization, the MARMOT system leverages precise data analysis and user behavior insights to help content creators optimize their strategies. Combining PanSci’s years of expertise in data analytics with YouTube’s technical and data integration support, the system empowers users to increase visibility and engagement, positioning them for success in a rapidly evolving media landscape.
Key Features: Deeper Insights, Greater Impact
The MARMOT system delivers three core functionalities:
- Multi-channel Analytics: Provides in-depth analysis of audience preferences and viewing patterns to support the creation of more engaging content.
- Revenue Optimization: Uses systematic data tracking and video performance analysis to help creators plan effective monetization strategies and boost earnings.
- Precise Audience Targeting: Segments viewers based on detailed demographic and behavioral data, enabling accurate targeting of potential audiences.
Wealth Magazine as Strategic Advisor, Supporting Media Partners in Digital Transformation
In the development of the MARMOT system, PanSci invited Wealth Magazine to serve as a strategic advisor. Together, they are supporting the digital transformation of explanatory journalism partners such as WuoWuo, Food NEXT, and the Plain Law Movement. This initiative not only helps partners enhance their YouTube channel operations but also strengthens their influence across online communities—attracting broader audience participation and engagement.
Looking Ahead
With technical and data integration with YouTube already completed, future development plans include expansion to additional social media platforms to provide comprehensive cross-platform support. PanSci Knowledge Co., Ltd. remains committed to leading the digital innovation of explanatory journalism and empowering media organizations and creators to stay ahead in the new media era—delivering diverse and enriching content to the next generation of audiences.
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